GOOGLE ADS Google Adwords is Google’s online advertising program. Google Adwords is a product that you can use to promote your business, help sell products or services, raise awareness, and increase traffic to your website. Advantages of google adwords Reach people searching for what you offer. Control your budget. Measurable, accountable & flexible. Cost effective. […]

E-COMMERCE E-commerce (electronic commerce) refers to buying or selling of products on online platforms. E-commerce is based on technologies like mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automatic data collection systems. Typical e-commerce transactions include the acquisition of online books (such […]

AFFILIATE & ADSENSE AFFILIATE MARKETING Definition Affiliate Marketing is a web marketing advertising channel that puts merchants responsible of a web marketing sales department. Merchants look to earn revenue from sale of their products or services, pay affiliates (publishers) who want to earn revenue from placement of product banners or text links on their site. […]

E-MAIL MARKETING Email marketing is that the act of sending a billboard message, typically to a group of individuals , using email. In other words, every email sent to a possible or current customer might be considered as email marketing. It includes using emails to send advertisements, request business, solicit sales or donations. Email marketing […]

LEAD GENERATION In marketing, lead generation is that the initiation of consumer interest or enquiry into products or accommodations of a business. Leads are often engendered for purposes like list building, e-newsletter list acquisition or for sales leads. The methods for engendering leads typically fall into the umbrella of advertising, but may additionally include non-paid […]

MARKETPLACE SELLING An online marketplace (or online e-commerce marketplace) may be a sort of e-commerce website where product or service information is provided by multiple third parties. Online marketplaces are the first sort of multichannel e-commerce and may be how to streamline the assembly process. In a web marketplace, consumer transactions are processed by the […]